How to Choose the Right Colours for Your eBook Cover – Part 2

How to Choose the Right Colours for Your eBook Cover – Part 2

In Part 1, we provided you with a list of tips for choosing colours for your eBook cover. In Part 2 we list each colour and what emotional response each colours elicits from the viewer.

Take your time in choosing the right colours for your cover and consider the following tips to help you get it right the first time!

White Represents:

  • Goodness
  • Purity
  • Peace
  • Perfection
  • Cleanliness
  • Spirituality
  • Freshness

Conflicts:

  • Western culture – white represents life and marriage
  • Eastern cultures – white can represent death and sorrow

Blue Represents:

  • Comfort
  • Loyalty
  • Confidence
  • Travel
  • Professionalism
  • Wealth
  • Power
  • Tranquillity
  • Security
  • Freedom
  • Truth
  • Dependable
  • Acceptance
  • Patience
  • Understanding

Red Represents:

  • Attention-getting
  • A call to action colour
  • Strength
  • Passion
  • Action
  • Energy
  • Fire
  • Heat
  • Power

Black Represents:

  • Authority
  • Power
  • Space
  • Night
  • Dramatic
  • Classy
  • Omitted
  • Serious
  • Elegance
  • Sophistication

Green Represents:

  • Hope
  • Growth
  • Wealth
  • Money
  • Prosperity
  • Calm
  • Nature
  • Freshness
  • Soothing
  • Sharing
  • Responsiveness
  • Health
  • Food

Yellow Represents:

  • Happiness
  • Light
  • Purity
  • Understanding
  • Caution
  • Warmth
  • Energy
  • Intelligence
  • Joy
  • Organization
  • Spring

Purple Represents:

  • Dignity
  • Sophistication
  • Creativity
  • Spirituality
  • Royalty

Brown Represents:

  • Credibility
  • Stability
  • Home
  • Earth
  • Wood
  • Strength

Grey Represents:

  • Conservative
  • Maturity
  • Reliability

Orange Represents:

  • Excitement
  • Energy
  • Health
  • Vitality
  • Fire
  • Courage
  • Confidence
  • Friendliness
  • Cheerfulness
  • Warmth
  • Autumn
  • Youthfulness