eBook Marketing

6 Post-publication eBook Marketing Ideas to Kick Start Your eBook Sales

If you want to keep selling your eBooks you must continue with both author marketing and eBook promotion well after excitement fades post publication. If you sit back once you have distributed your eBook to

50 eBook Marketing Questions for Self-Published Authors

Did you know that the greatest barrier to your success as a self-published author is not being able to get your eBook in front of your target audience or being able to successfully market and promote your eBook

How to Announce and Launch Your eBook to a Live Audience

There are many views and thoughts on how to launch a new product such as an eBook. So rather than gathering and summarising other peoples' views, I have put together a list of items that have worked for me

What Your Readers Want is Essential to Selling More eBooks

When you know who your ideal readers are and what they want then you have taken a big step forward to selling more eBooks. Quite simply, if you can write and publish an eBook that your readers want then

Four Powerful Ways to Find New Readers in Your Target Audience

As a self-published author one of your first jobs is to find and connect with your target audience. Once you have clearly defined and identified those readers who will buy your eBook then you need to decide how

How Can You Build a List of Loyal Readers from Your...

In order to build your lists you need to provide an incentive for your viewer to give up their personal details. There are certain characteristics that make a 'bonus product' or 'incentive' attractive to the viewer

How to Launch Your eBook

There are many views and thoughts on how to launch a new eBook. So rather than gathering and summarising other people’s views I have put together a list of tips that have worked for our clients.

How Can You Be Successful in Marketing Your eBook?

When authors ask me how they can become better marketers I often summarise it by telling them that 'they need to have a good plan and be prepared to do lots of hard work.' It also involves the following

Build Social Media Networks to Interact With Your Readers

Social Media, used in the right way, can provide you with an incredibly powerful tool to connect with your target audience. Joining the most relevant conversations for your eBook genre on Twitter or Facebook

The 5 Pillars To Selling More eBooks Don’t Involve Selling!

Although the title of this post may be a little confusing, it makes the point that the way authors and publishers sell more eBooks in today's online world is not through cold call sales pitches, but through carefully crafted

Self-Published Author Marketing

In today’s internet driven world of buying books and eBooks you have to be willing to be creative and innovative in the way you market your eBook. If you can be more creative and innovative then you will be giving

Start by Getting the Word Out There to People You Know

This is a good simple technique to use right from the start of your eBook marketing campaign. Notify the people closest to you about your achievement in having completed your eBook and let them know that it is

Be the ‘Authority’ Online and Sell More eBooks

Be the 'Authority' Online and Sell More eBooks. If you are looking to make money by selling your eBook online then people will trust you if they see you as the authoritative figure. You need to be seen as the expert

Piggy-back Current Stories in the News to Sell More eBooks

Piggy-backing the news topic of the day can help to increase the visibility of your eBook and expertise in a specific area. It is all about relating the topic or storyline of your eBook to a current news story

Encourage Sharing Your Content to Connect with Your Target Audience

When I say sharing, I do not mean allowing someone to copy and paste your content on their blog or website. That would not be good. Encourage people to share your content via social media. There is a