Social Media for Authors

Is Your Social Media Campaign Working?

Is Your Social Media Campaign is Working? This post has come about because of a question posed by an author during a recent conversation. This author was unsure if all the hard work they were putting into regularly

Social Media Outpost Channels for Authors

I have already talked about how to identify your target audience and where to find them. Now I want to discuss social media outposts for authors. A social media outpost is a common term used online which is

Which is the Best Social Media Channel to Sell Books?

This is a very common question but the answer is not so simple purely because it will depend on where the target audience for your eBook hangs out online. It is vital you select your social media channels very carefully

Build Social Media Networks to Interact With Your Readers

Social Media, used in the right way, can provide you with an incredibly powerful tool to connect with your target audience. Joining the most relevant conversations for your eBook genre on Twitter or Facebook

You Will Never Own Your Author Social Media Platform

When it comes to your social media networks you must understand and accept that you don’t own that account, network, user name or platform! You really only 'borrow' your username or page for as long

Should Authors Pay for Advertising on Social Media

As many social media sites go public or are acquired by revenue-seeking companies there is a growing trend (and requirement) for social media sites to 'monetize' their platforms. Facebook, Twitter, YouTube, LinkedIn

How New Authors on Twitter Can Build a List of Quality...

I often hear conflicting views from authors with regards to the benefit of using Twitter. Those that understand how to best use Twitter to connect with their audience generally report that they believe Twitter is a great

Social Media Marketing Trends for Authors

Social media marketing for authors is constantly evolving and as a result you must stay on top of what is working and what is no longer helping you to: 1. Connect, engage and build a relationship with your ideal readers

How Commenting on Social Media Can Help You Sell More eBooks

If you want to sell more eBooks you must find your audience and then engage them in a number of ways to you increase your visibility. One such way to connect is being active in commenting on social media channels

How AIDA and Social Media Helped Me to Sell More eBooks

I often speak about how authors should use social media to engage and connect with their audience and not to try and sell directly. Ultimately your end goal is to sell more eBooks and social media is one tool to help

LinkedIn for Authors – 21 Ways to Build Your Author Platform

LinkedIn has often been considered a tool that provides little benefit to authors. As expected, most authors utilise Facebook and Twitter to connect with their audience and for good reason. However, we have come across

Facebook Marketing for eBooks

Are you familiar with using Facebook for personal reasons and looking at using it for promoting your eBook? Well if you are comfortable with Facebook then why not. Facebook is not for every author but

eBook Marketing on Reddit – How it Can Help You Sell...

The ever-growing list of social media sites can be overwhelming to an author trying to decide which site deserves their time and effort. The main platforms that continue to deliver a benefit to authors trying to connect

6 Ways to Engage Your Target Audience on YouTube

The key to your eBook marketing campaigning succeeding is being able to put your eBook in front of your target audience. One of the most powerful digital marketing trends right now that shows no sign of slowing is

Facebook for Authors – How to Get Noticed as a self-Published...

When I first joined Facebook and created my profile, that was all I thought there was to it. However, I soon found out that there are many self-published authors on Facebook who never ventured outside of their own